{"title":"Not Shy Cashmere","description":"\u003cp\u003eNot Shy has been working with cashmere since 1998, from a Paris studio under the direction of Mercedeh Vafaï, who set out to bring a more contemporary, unfussy edge to a fabric usually associated with something quieter and more traditional. The collection spans knitwear, dresses, coats and accessories in cashmere, linen and cotton, all built around clean lines and an easy, wearable elegance rather than fuss. Its poncho sweater has become something of a signature piece, worn season after season without losing its shape or its appeal. Not Shy also takes sustainability seriously, collecting old cashmere from customers and regenerating the fibres into new pieces, so the luxury doesn't come at the expense of longevity.\u003c\/p\u003e","products":[{"product_id":"dalma-sweater-marine","title":"Dalma Cashmere Jumper - Navy","description":"\u003cp\u003eWomen's jumper, V-neck, long sleeves\u003c\/p\u003e\n\u003cp\u003e- Cashmere lace details\u003cbr\u003e- Ribbed trim finishes\u003cbr\u003e- Straight cut\u003cbr\u003e- 100% cashmere 2-ply gauge 12 jumper\u003c\/p\u003e\n\u003cp\u003eThe model wears a size S and is 1m80 tall.\u003c\/p\u003e\n\u003cp\u003eLength for size S: 62cm\u003cbr\u003eAdd one centimetre per size.\u003c\/p\u003e\n\u003cp\u003eComposition:\u003cbr\u003e100% cashmere, 2-ply, gauge 12\u003c\/p\u003e\n\u003cp\u003eCare:\u003cbr\u003eHand wash cold or machine wash on a cold delicate cycle (or max. 20°C)\u003cbr\u003eSpin at minimum speed (or without spinning)\u003cbr\u003eDo not bleach\u003cbr\u003eDo not tumble dry\u003cbr\u003eDry flat\u003cbr\u003eIron at a low temperature, max. 110°C (inside out)\u003c\/p\u003e","brand":"Not Shy Cashmere","offers":[{"title":"XS","offer_id":46790094192837,"sku":null,"price":275.0,"currency_code":"GBP","in_stock":true},{"title":"S","offer_id":46790091505861,"sku":null,"price":275.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":46790091538629,"sku":null,"price":275.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0537\/9152\/3013\/files\/Dalma_Cashmere_Jumper_-_Navy_1.webp?v=1788455016"},{"product_id":"dotty-sweater-marine","title":"Dotty Cashmere Cardigan - Navy","description":"\u003cp\u003eWomen's V-neck cardigan with long sleeves\u003c\/p\u003e\n\u003cp\u003e-Cashmere lace details\u003cbr\u003e- Rib-knit trim\u003cbr\u003e- Button opening\u003cbr\u003e- Straight cut\u003cbr\u003e-Cardigan 100% cashmere 2-ply gauge 12\u003c\/p\u003e\n\u003cp\u003eThe model is wearing a size S and is 1m 80 tall.\u003c\/p\u003e\n\u003cp\u003eLength for size S: 51 cm\u003cbr\u003eAdd one centimetre per size.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComposition:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e100% cashmere, 2-ply, gauge 12\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eCare:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHand wash cold or machine wash on a cold delicate cycle (or max. 20°C)\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSpin at minimum speed (or without spinning)\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDo not bleach\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDo not tumble dry\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDry flat\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eIron at a low temperature, max. 110°C (inside out)\u003c\/span\u003e\u003c\/p\u003e","brand":"Not Shy Cashmere","offers":[{"title":"XS","offer_id":46790094815429,"sku":null,"price":275.0,"currency_code":"GBP","in_stock":true},{"title":"S","offer_id":46790094848197,"sku":null,"price":275.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":46790094880965,"sku":null,"price":275.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0537\/9152\/3013\/files\/Dotty_Cashmere_Cardigan_-_Navy_1.webp?v=1788455007"},{"product_id":"dilly-sweater-marine","title":"Dilly Sweater - Marine","description":"","brand":"Not Shy Cashmere","offers":[{"title":"XS","offer_id":46790095700165,"sku":null,"price":265.0,"currency_code":"GBP","in_stock":true},{"title":"S","offer_id":46790095732933,"sku":null,"price":265.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":46790095765701,"sku":null,"price":265.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0537\/9152\/3013\/files\/DillySweater-Marine_ce021609-0f9b-41b7-976a-eac83be191d1.jpg?v=1788454918"},{"product_id":"wendy-sweater-sand","title":"Wendy Sweater - Sand","description":"","brand":"Not Shy Cashmere","offers":[{"title":"XS","offer_id":46790096355525,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"S","offer_id":46790096388293,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":46790096421061,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0537\/9152\/3013\/files\/WendySweater-Sand.jpg?v=1788454895"},{"product_id":"gema-hoodie-sand","title":"Gema Hoodie - Sand","description":"","brand":"Not Shy Cashmere","offers":[{"title":"XS","offer_id":46790098223301,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true},{"title":"S","offer_id":46790098256069,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":46790098288837,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0537\/9152\/3013\/files\/GemaHoodie-Cacao.jpg?v=1788454915"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0537\/9152\/3013\/collections\/WendySweater-Sand_009930fc-cc5e-4a61-a2b0-0b300038b50b.jpg?v=1787415900","url":"https:\/\/25bellstreet.com\/collections\/not-shy-cashmere.oembed","provider":"25BellStreet.com","version":"1.0","type":"link"}